Online & New Media Marketing Campaigns
Demystify social media and learn to use it as part of your PR, Marketing and Communications campaigns. Learn how to connect directly to customers and stakeholders to generate truly useful two way conversations – and how to translate these directly into stronger brand, messages or additional sales.
This interactive course will have you learning through doing, breaking down of the barriers between you and social media success.
Key Learning Objectives
- Connect social media opportunities to your business goals
- Understand the unwritten rules of online engagement
- Learn how to balance transparency and company policy
- Understand how social media connects with other online and offline marketing
- Develop a productivity system to ensure your social media time is well spent
Who Should Attend?
- Marketing Managers
- Communications Managers
- PR Managers
- Stakeholder and Community Engagement Managers
CERTIFICATE OF ACCREDITATION
All attendees to a Brightstar course receive a Certificate of Accreditation acknowledging their training and their journey to New Skills, New Thinking.
Independent research has verified that this recognition is highly valued by your employees.